empower
We want to help you feel confident and proud wearing your natural hair. We know that taking care of afro and curly hair can be intimidating at times, but we believe that knowledge is power. That's why we want to equip you with the tools and information you need to feel comfortable and confident with your natural locks.
And remember, you have the power to challenge any biases or beliefs others may hold about natural hair.
Embrace your unique curls and let's celebrate the beauty and diversity of natural hair together!
what inside your hair care products?
Let's get real about your hair care routine. Have you ever checked out the ingredients in your products? It's time to upgrade your regimen and get familiar with what's actually going into your locks. Take a look at the ingredients list and discover the benefits each one has for your hair. Trust us, your curls will thank you for being a label-reading boss. Keep it fresh and clean with knowledge about what you're putting on your mane.
We've compiled a list of good and bad ingredients found in hair care products to help you make informed choices about what you put on your hair and skin. Keep your locks healthy and nourished with this valuable resource.
take our curl quiz
Get ready to discover your hair's true needs! We've created a fun quiz to help you understand your curls and how to keep them healthy and happy. Are you ready to find out more about your unique mane? Let's do this!
the ingredients we have used and why
We believe in being transparent with our customers about the ingredients we use and why. That's why we invite you to take a closer look at what goes into our products. We value honesty and openness, and we want you to feel confident in your hair care choices. So come on in and learn more about the ingredients we use and how they benefit your curls
The products you put on your hair also come into contact with your face? That's why it's important to choose products with safe ingredients that won't irritate your skin. And the good news is, all of our products are safe and gentle on your skin as well as your hair. Keep your curls and complexion happy with our specially formulated products."
understanding your product labels
Most labels contain a lot of information that often gets over looked, labels can be confusing, overwhelming and sometimes misleading
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We believe that understanding your label is the easiest way to understand what you are putting on your hair.
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We have broken down the information that is a legal requirement as well as a any other info you may find on your products
