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about us
Natures Beauti is a black-owned start-up that is dedicated to providing high-quality natural hair care products for Afro and curly hair.
We prioritise the health and well-being of our customers by using unique, specific ingredients in our products and by using eco-friendly packaging.
Over the past five years, we have developed a range of products that are specifically formulated to address the unique needs of Afro and curly hair.
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But we don't just stop at making great products. We also want to create a community of natural hair enthusiasts who can share tips, experiences, and challenges. Our goal is to empower and educate people with Afro and curly hair, helping them to feel confident in rocking their natural curls.
Join us and let's celebrate the beauty of natural hair together!
my journey
Like many people with Afro and curly hair, my journey to embracing my natural curls was a bit of a rollercoaster. I experimented with dyes, chemicals, and heat, but eventually my hair had had enough. So, I decided to embrace my curls and start learning how to take care of them. But I quickly realized that there was a lot I didn't know about caring for Afro and curly hair.
I spent a lot of time trying to figure out how to condition, maintain, and understand my curl pattern, as well as trying to find the best products.
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I've always been interested in natural remedies, so I started looking into what was inside the products I was using. I was shocked to find that many Afro and curly hair products contained a lot of ingredients, some of which were harmful to my hair and skin. So, I started experimenting with natural butters and oils to see what worked for my hair. I also started looking into what herbs, essential oils, and naturally derived ingredients could benefit Afro and curly hair.
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Once I found what worked for my hair, my confidence grew and I started helping friends and family with their hair journey too. But I quickly realised that I wasn't the only one struggling to find products that worked for Afro and curly hair.
That's why I decided to start Natures Beauti - to provide high-quality natural hair care products and support people on their Afro and curly hair journey.
Join me on this journey and let's celebrate the beauty of natural hair together!
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lauren xxx
Co-Founder